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Personal Accountability & Ethics Statement

The Heart Centered Being > Personal Accountability & Ethics Statement

J.J. Brawley

The Heart-Centered Being | theheartcenteredbeing.com

Effective Date: October 01, 2025

 

Introduction

As a coach, facilitator, and founder of The Sacred Kings Accountability Coaching Program, I hold myself to the highest standards of ethical conduct, transparency, and accountability. This statement publicly declares my commitments to those I serve and outlines the systems I have in place to ensure I honor my word and maintain integrity in all aspects of my professional practice.

I am an Integrity Certified Member of The Sacred Kings and have completed the 10-week Accountability Coaching Program. This certification is voluntary and represents my dedication to ongoing ethical practice, clear boundaries, and transparent accountability.

Core Ethical Commitments

1. Integrity in All Communications

I commit to:

    •  Honoring my word and keeping my commitments

    • Communicating honestly about my qualifications, experience, and limitations

    • Promptly acknowledging when I make mistakes and taking responsibility for repairing harm

    • Being transparent about what I can and cannot offer

 

2. Explicit and Informed Consent

I practice explicit, informed, and revocable consent in all professional interactions:

    • All agreements are clearly stated and mutually understood before proceeding

    • Consent can be withdrawn at any time without penalty

    • I create space for questions and ensure understanding before moving forward

    • Power dynamics are openly acknowledged and managed with care

 

3. Professional Boundaries

I maintain clear professional boundaries to protect the integrity of our work together:

    • No sexual or romantic involvement with current clients under any circumstances

    • Minimum 6-month cooling-off period before any romantic or sexual relationship with former clients

    • Professional relationships remain focused on the client’s growth and wellbeing

    • I do not exploit my position for personal, financial, or sexual gain

 

4. Substance Use Policy

I maintain complete sobriety during all professional work:

    • No alcohol or recreational drugs before or during sessions, workshops, or professional events

    • I arrive clear-headed and fully present for all professional engagements

    • If prescription medication affects my capacity, I notify clients and reschedule if necessary

 

5. Financial Transparency & Ethics

I commit to complete transparency in all financial matters:

    • For one-on-one coaching services, I provide a complimentary consultation followed by a written outline and proposal detailing the scope of work, investment required, and terms of engagement. Clients receive this proposal in writing before making any financial commitment, ensuring full transparency and informed consent.

    • For workshops and events, all pricing is clearly stated on the event registration page with no hidden fees or surprise costs

    • Payment terms and policies are disclosed upfront and in writing

    • Sliding scale criteria (when offered) are clearly explained

    • Existing clients are notified before any price increases

    • I do not pressure clients into additional services or upsell inappropriately

 

Refund and Cancellation Policies:

One-on-One Coaching Services: All coaching services are non-refundable. Payment is required prior to sessions, and all sales are final. Clients receive a written proposal outlining all terms before any payment is made.

 

Workshops, Seminars & Events: All ticket sales are final and non-refundable. However, I honor the following policies:

    • Online ticket purchases through our ticketing platform guarantee your reservation

    • Tickets are not available at the door—advance purchase required

    • If you cannot attend after purchasing, you may request a credit toward a future event by emailing us before the event start time. No credit is issued for no-shows without prior notice.

    • If I cancel or reschedule an event for any reason, all ticket holders receive a Double Ticket Guarantee—meaning you receive credit for two tickets to any future event of equal or lesser value

    • All credit requests must be submitted in writing via email and will be documented for your records

 

6. Scope of Practice & Competency

I practice within my training and expertise:

    • I represent my credentials, training, and experience honestly without inflation

    • I refer clients to licensed professionals when issues are beyond my scope (mental health crises, trauma requiring clinical intervention, medical concerns)

    • I engage in ongoing education and seek consultation for complex situations

    • I acknowledge the limits of my expertise and do not claim abilities I do not possess

 

7. Confidentiality & Privacy

I protect client information while being transparent about limits:

    • All client information is kept confidential unless disclosure is required by law

    • I comply with mandatory reporting laws (child abuse, elder abuse, imminent danger)

    • Clients are informed upfront about the limits of confidentiality

    • Data is stored securely and in compliance with applicable privacy laws

    • I never share client stories, examples, or testimonials without explicit written permission

 

8. Marketing & Representation Ethics

I represent my work honestly and avoid misleading claims:

    • I do not make guarantees about specific outcomes or results

    • Testimonials are used only with explicit written consent

    • I do not disparage other practitioners or engage in unethical competitive practices

    • Statistics and research cited are accurate and properly attributed

    • My marketing reflects the reality of my practice without exaggeration

 

9. Digital Boundaries & Technology

I maintain professional boundaries in digital spaces:

    • Clear policies around social media connections with clients

    • Professional communication channels are distinct from personal ones

    • Video session standards include consent for recording and privacy protections

    • Use of AI tools (if any) is disclosed to clients

 

10. Gifts, Bartering & Dual Relationships

I navigate complex relational dynamics with care:

    • Small tokens of appreciation are acceptable; expensive gifts are declined

    • Bartering arrangements are clearly documented with mutual agreement on value

    • Social relationships with clients are approached cautiously and with explicit discussion of boundaries

    • I do not lend or borrow money from clients

    • Business partnerships with clients are only entered after termination of the coaching relationship and with clear agreements

 

11. Ethical Termination & Referral

I end professional relationships responsibly:

    • Adequate notice is provided before terminating a relationship

    • I do not abandon clients during crises

    • Referrals to other practitioners are provided when appropriate

    • Final sessions include proper closure and transition planning

 

12. Cultural Competency, Lineage & Accessibility

I approach diversity, cultural appropriation, and lineage with humility, transparency, and ongoing learning:

    • I welcome clients of all identities and backgrounds

    • I acknowledge that I am a white, cisgender man teaching Tantra, Sacred Sexuality, and philosophies that are not part of my bloodline or family lineage

    • I am deeply aware of the implications of this positioning and the historical context of cultural appropriation in these traditions

    • I actively honor my teachers, gurus, and guides by crediting them whenever possible and maintaining respect for the origins of the practices I teach

    • I acknowledge my own cultural limitations and seek consultation when working with experiences outside my direct knowledge

    • I commit to ongoing education about cultural humility, decolonization practices, and respectful engagement with traditions not originating from my culture

    • I work to make my services accessible through sliding scale options and accommodations for disabilities

 

My Accountability Systems

To ensure I honor these commitments, I have established the following accountability structures:

 

Personal Accountability Practices

    • Weekly self-reflection and integrity check-ins

    • Monthly review of commitments made vs. commitments kept

    • Monthly check-ins with a licensed therapist (more frequently when needed or if high-conflict situations arise)

    • Ongoing personal growth work and shadow integration

    • Regular engagement with my own coaches, mentors, and therapists

 

Peer Accountability & Community Support

    • Weekly participation in The Sacred Men’s Council for personal processing (I do not use the groups I facilitate or my clients as a means to be processed)

    • Participation in quarterly Sacred Kings Accountability Circles

    • Regular consultation with peer practitioners for complex cases

    • Membership in professional communities focused on ethical practice

 

Personal Accountability POD

I maintain a dedicated accountability team who reviews anonymous feedback and holds me to my commitments:

 

Ongoing Feedback Systems

    • Post-event and post-coaching feedback forms provided to all participants for immediate feedback

    • Anonymous feedback form available on my website

    • Anonymous feedback form included in my weekly newsletter

    • All anonymous feedback is reviewed exclusively by my accountability team

 

External Oversight

    • Voluntary submission to The Sacred Kings Integrity Council review process

    • Annual renewal of Integrity Certification (requiring demonstration of ongoing ethical practice)

    • Public accountability statement updated annually and posted prominently on my website

 

How to Hold Me Accountable

If you have concerns about my conduct or believe I have violated any of these commitments, you have multiple avenues to address this:

 

Direct Communication

I welcome direct feedback. You can contact me at:

    • Website: theheartcenteredbeing.com/contact

 

My Personal Accountability POD

You may contact my accountability team directly:

 

Sacred Kings Integrity Council

You may file a formal complaint with The Sacred Kings Integrity Council:

    • Website: thesacredkings.org/report-concern

    • Email: integrity@thesacredkings.org

    • Anonymous reporting is available

 

Anonymous Feedback

    • Anonymous feedback form available on my website
    •  Anonymous feedback form in my weekly newsletter

    • All anonymous feedback is reviewed by my accountability team

 

Public Review Platforms

You are welcome to share your experience publicly through:

    • Google reviews

    • Social media platforms

    • Community accountability forums

 

Consequences for Violations

I accept that violations of this ethics statement may result in:

    • Loss of Sacred Kings Integrity Certification

    • Public documentation of violations and decertification

    • Required accountability work, training, or repair process before reinstatement

    • Referral to legal authorities when applicable

 

Living Document

This accountability statement is a living document. As I grow, learn, and my practice evolves, I commit to updating this statement to reflect my ongoing commitment to ethical practice. All updates will be dated and previous versions will remain available for transparency.

I also commit to reviewing this statement annually and making any necessary revisions to ensure it accurately reflects my current practice and evolving understanding of ethical conduct.

 

My Promise to You

This statement represents more than policies—it represents my sacred commitment to show up with integrity, honor your trust, and create a safe container for your growth and transformation.

I will not always be perfect. I will make mistakes. But I promise to own those mistakes, repair harm when it occurs, and continuously work toward being worthy of the trust you place in me.

Thank you for holding me accountable. Your willingness to call me forward when I fall short is a gift that makes me a better practitioner and a better human.

In Integrity,

J.J. Brawley

Founder, The Sacred Kings

Integrity Certified Member

The Heart-Centered Being

_______________________________________________

This statement is publicly available at: https://www.theheartcenteredbeing.com/personal-accountability-ethics-statement/

Last Updated: October 01, 2025